R. Christine Hershey

NEXT TEAM MEMBER

Founder and Creative Director

Christine Hershey is the founder of Cause Communications, guiding its overall strategic and creative vision. Passionate about “Communications for Good,” she consults regularly with CEOs and senior executives throughout the country, advising on positioning, identity and strategy. Her experience in both the corporate and philanthropic sectors includes such Fortune 500 companies as The Walt Disney Company, Wells Fargo, and AT&T (Cingular) as well as the World Health Organization, the Institute of Medicine, and The Nature Conservancy.

Her work in communications has helped shift the debate on issues ranging from social justice, racial equality, health care, domestic abuse, and LGBT rights, to immigration reform. An early pioneer in cause marketing, she formed corporate partnerships with the Los Angeles Women’s Foundation. Her work with Liberty Hill and the Dr. Susan Love Research Foundation helped these foundations quadruple and triple their assets respectively. Politically active, her work with ANGLE is credited with helping ensure Gay and Lesbian issues were heard and that President Clinton was elected.

As an author and expert, Chris’s work has appeared in the Stanford Social Innovation Review, The New York Times and The Chronicle of Philanthropy. As a publisher of Why Bad Ads Happen to Good Causes and Why Bad Presentations Happen to Good Causes, Chris has helped educate the philanthropic sector regarding best practices. Her first book, the Communications Toolkit, published in 2005, has been distributed in all 50 states, 24 countries and across six continents.

Chris is a founding member of the National Network of Consultants to Grantmakers (NNCG), and recently concluded her term as a board member of Southern California Grantmakers. She currently serves on the board of The R. Scott Hitt Foundation and the national board of PetSmart Charities. She was appointed to the Los Angeles County “Arts for All” Executive Committee, and most recently to the Los Angeles County Small Business Commission.

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