A guide to navigating communications for social impact. New edition available soon! Currently recruiting volunteers to join our exclusive “First Look” team.
COMING SOON! Be part of the team to receive a special sneak peek at a draft and share your feedback. Your insights will make the Toolkit a stronger resource for fellow change-makers. Use the form at the bottom of this page to sign up today.
INDIVIDUAL CHAPTERS – Coming Soon!
Chapter 1: Where Are you Now?
Research takes the guesswork out of your communications efforts, helping you understand how your organization is perceived and what areas of your communications can be strengthened.
Chapter 2: Where Do You Want to Go?
Planning is key to set yourself up for communications success, including developing a strong brand and crafting compelling messages.
Chapter 3: How Do We Get There?
From assembling your budget and selling your plan to the board, to collaborating effectively with your colleagues, financial and human resources are critical drivers of any communications program.
Chapter 4: What to Take
Put together the right mix of tactics to achieve your communications goals and support your organization’s fundraising and advocacy.
Chapter 5: Are We There Yet?
Measuring your impact and identifying ways to continually refine your communications plan will lead to even greater success.