Understand the key role communications plays in successful fundraising efforts, and learn some best practices for encouraging audiences to support your cause.
Understand why media relations is so important for your organization and how to start building relationships with media that are relevant to you and your audiences.
Harness the power of measurement and evaluation -- both for understanding your impact and determining where to focus your communications efforts in the future.
Learn why competitive analysis is so important to your organization’s communications success. We’ll also review a framework you can use to stay organized when conducting an analysis.
The definitive guide for social impact communications, designed for both veterans and newbies alike. This comprehensive resource offers practical information in virtually every area of communications – from how to develop and budget a communications plan to what tools you need to help raise awareness and funds.
A simple (quick!) quiz to help you assess your organization’s communications strengths, identify areas of opportunity, and compare your results to other similar organizations.
Books, guides, and original research highlighting best practices in communications -- all produced in collaboration with some of the finest strategic minds in the sector.
Social media outreach can be an effective tool for reaching and engaging new audiences, but a thoughtful and goal-oriented plan is key to achieving success.
When it comes to digital media, a combination of activities with consistent messaging and a strategic presence on a variety of platforms will help you create impact.
Streamlining workflow, increasing information sharing, and improving conversion rates are just a few of the benefits you can expect from proper management of your contacts.
Coordinating a variety of ways to make your work visible to your target audiences is an effective approach for attracting and engaging new donors for your cause.
With tools and a shared game plan, board members can be powerful resources to advance your cause, helping forge new connections, raise funds, and increase credibility with particular audiences.
Choose social media channels that will best support your campaign and help you identify the strengths of specific social media tools in relation to your communications goals and strategies.
By telling the story of individuals affected by the issue you are working to solve, you personalize your mission and goals and make them more memorable.
