Some of L.A.'s best and brightest youth services organizations kick off third year of Communicating for Results

On Oct. 8, Hershey Cause Communications launched the third year of Communicating for Results, a strategic communications training program for nonprofit leaders made possible by the Dwight Stuart Youth Fund.

CoreMessage_slider Over the course of six months, executive directors and 1-2 staff members from 10 Dwight Stuart grantee organizations will learn the basics of strategic communications, through three half-day group sessions and three one-on-one coaching sessions. Organizations create their own core messages, targeted messages for key audiences, and complete the program with a strategic communication plan defining key strategies and tactics, target outcomes, and a plan for how to implement them within their organization. The first session focused on developing a core message and targeted messages—and why they’re different than a mission statement—and featured the new Cause Clarity video, “How to Create a Core Message For Your Cause.” To create your own Communicating for Results program to strengthen your grantees’ communications capacity, contact General Manager Marie Condron, mcondron@causecommunications.com.