Understand the key role communications plays in successful fundraising efforts, and learn some best practices for encouraging audiences to support your cause.

The definitive guide for social impact communications, designed for both veterans and newbies alike. This comprehensive resource offers practical information in virtually every area of communications – from how to develop and budget a communications plan to what tools you need to help raise awareness and funds.

While each donor relationship is unique, your cause needs an overall strategy to increase opportunities for engagement and deeper donor connections.

Coordinating a variety of ways to make your work visible to your target audiences is an effective approach for attracting and engaging new donors for your cause.