Tracking Your Impact
Harness the power of measurement and evaluation — both for understanding your impact and determining where to focus your communications efforts in the future.
Archives
Where Do You Stand?
Learn why competitive analysis is so important to your organization’s communications success. We’ll also review a framework you can use to stay organized when conducting an analysis.
Communications Toolkit
The definitive guide for social impact communications, designed for both veterans and newbies alike. This comprehensive resource offers practical information in virtually every area of communications – from how to develop and budget a communications plan to what tools you need to help raise awareness and funds.
Resource Navigator
Not sure what tools to explore first? Use the Resource Navigator to discover what Cause Communications resources are right for you.
Communications Effectiveness Quiz
A simple (quick!) quiz to help you assess your organization’s communications strengths, identify areas of opportunity, and compare your results to other similar organizations.
Partner Projects
Books, guides, and original research highlighting best practices in communications — all produced in collaboration with some of the finest strategic minds in the sector.
How to Write Your Social Media Plan for Your Cause
Social media outreach can be an effective tool for reaching and engaging new audiences, but a thoughtful and goal-oriented plan is key to achieving success.
How to Be Wonderfabulous in Digital Media
When it comes to digital media, a combination of activities with consistent messaging and a strategic presence on a variety of platforms will help you create impact.
How to Manage Your Contacts
Streamlining workflow, increasing information sharing, and improving conversion rates are just a few of the benefits you can expect from proper management of your contacts.
How To Turn Board Members into Ambassadors
With tools and a shared game plan, board members can be powerful resources to advance your cause, helping forge new connections, raise funds, and increase credibility with particular audiences.
How to Choose Social Media
Choose social media channels that will best support your campaign and help you identify the strengths of specific social media tools in relation to your communications goals and strategies.